The power of vision for creating a strong personal brand

power of vision, personal brandHave you decided that you want to improve or work on your personal brand? Maybe you have been inspired by someone you respect and want to emulate the positive feedback that you see them receiving and be in their job next year. But how do you get to that point? It may seem like a huge task to get from where you are to where you want to be.

This video is by the late Clive Gott. Clive was a good friend of mine and of many other speakers in the UK. He was and still is an inspiration. Here Clive shows you how to break down any vision you have into small chunks. Because success is rarely instant, most successful people have spent time working towards and achieving their vision.

Clive suggests that there are 3 key steps you need to take:

Firstly to decide exactly what it is you want – if you don’t know the destination how can you create a map that will get you there?

Secondly motivation. Clive believed that motivation is one of two things; either that you want to move towards something that will give you pleasure or move away from something that gives you pain. Decide which it is for your vision.

Thirdly break it down into small steps. For example don’t think about running a 26 mile marathon, look at it as running 1 mile 26 times. Then all you need to do is keep putting one foot in front of the other and focusing on each mile.

What small steps can you take consistently each day to move you towards that vision?

You may decide that your goal is to improve your visibility so that you can move forwards in your career. So each day you could make sure you send one email or make one phone call to introduce yourself to someone who needs to know who you are. Your motivation might be the pleasure of being promoted or getting a pay rise, or it might be avoiding the pain of being stuck in a dead end role.

If you use this formula for each of your goals one day you will be able to look around you and see that you are now living that vision you had of sitting in the corner office with a team working for you.

Contact us to find out about our coaching programmes and workshops and to discuss how we can help you with your personal brand.

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